Wednesday, October 30, 2019
The microsoft case Assignment Example | Topics and Well Written Essays - 500 words
The microsoft case - Assignment Example onopolizing, attempts for monopolization, conspiring or combining with other people with the motive to monopolize part of a trade among several States. However, Microsoft was aiming at gaining the monopoly power in the PC market (Economides, 2001). Yes, I do agree that Microsoft was trying to gain monopoly power in the computer software industry. Microsoft mismanaged the opportunity of being the leading market holder in the computer industry, which led to antitrust behavior investigations. The Company had managed to attain 95% market share through antitrust behaviors (Brinkley & Lohr, 2000). The reports led to the investigation for determining whether Microsoft is aiming at establishing a monopoly in the market of the computer software. There have been numerous facts proving that Microsoft was making efforts monopolize the industry of software. The creation of Microsoft Office as a package that comprises of packages that are entirely assisting the professional was a deliberate move to monopolize the market. Microsoft was also sued due to developing an operating system that had Windows Media Player; thus, engaging the real media player in unfair competition (Brinkley & Lohr, 2000). In Monopoly markets, Companies have market power in given segments that involve the production of commodities. The Monopolies are also the price makers of the products produced. In the case where Government Monopoly is involved, the government controls accessibility to production. The Government monopoly relates to a monopoly of government cooperation or an agency. However, there are Pros and cons to the natural monopoly. The natural monopoly results due to businesses that require a high start up costs in order to operate in a given business. To the company, monopoly ensures that unnecessary competition is avoided; this results to increased marginal revenue and strong brand name (Tucker, 2010). Monopoly ensures that an organization enjoys economies of scale
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